Do not copy the "near road" Shell unified stability quality is every day 315

The once-a-year 315 party has already ended, but the quality issue is still the topic of eager attention of consumers and all walks of life. As an important part of the automotive aftermarket, some people compare oil to the blood of cars. Just as blood health is a major issue for people's health, the quality of lubricants is also a major issue for cars.

Do not copy the "near road" Shell unified stability quality is every day 315

As a lubricant company, tightly controlling quality is not only about money, but also about the production, life, and even life of the majority of riders. It cannot be sloppy at all. Just as Shell's unified lubricants adhere to the belief that “nearways” are superb, only down-to-earth, and continuing to provide consumers with quality products and services, can ultimately win the favor of consumers.

The alarm bell sings the quality management every day is 315

Quality management is a long-term battle. It is indispensable and long-lasting. In the immature domestic lubricants industry, product refurbishment and mixed enthusiasm, lubricant companies are faced with every day copying the "temptation" of the "temptation." However, there is a missing link on the assembly line. Testing one step less will become a risk to consumers' driving experience and driving safety. Every minute and every second is sloppy.

Shell is strict with discipline, and has strict internal control mechanisms for product quality: Under the scientific and efficient supply chain management, strict implementation of ISO/TS16949 quality management system, and the establishment of a product and quality management department, with raw materials (based Oil and Additives) All aspects of production are monitored comprehensively, such as in-plant inspection, reconciliation process inspection, sub-assembly process inspection, package material inspection, and finished product inventory inspection. Under the rigorous control of the internal regulatory mechanism, Shell Uniform has ensured that the products are in a stable state of high quality for a long time. The factories in the three places have passed all the quality inspections in the country in recent years and have successfully passed the review of “safety production standardization”. Obtained the title of “Quality Trusted Unit” granted by Beijing Quality Association Quality Evaluation Center. In addition, it has obtained EU ROHS certification through rigorous auditing, and has taken the lead in the field of safety and environmental protection in the environment where ROHS standards have not yet been taken seriously.

Strictly manage scientific quality work

On the road to quality management, consumer demand is always the ultimate goal. In-depth insight, understanding of the actual consumer requirements, quality management to achieve the hearts of consumers, meet or even exceed consumer demand, so that consumers are truly satisfied, is the last word. In China, regardless of oil usage, road conditions, and traffic characteristics, all aspects have Chinese characteristics. This requires the quality of lubricants to be suitable for the Chinese market and suits the needs of Chinese consumers. Only such a product is a good product. Only such quality is the quality that makes consumers satisfied.

Shell unified in the quality of management to implement the consistent "close to the customer" concept, the quality of management work to do it. For a long time, Shell has been developing and listing core products such as Hydraulic King and Heynergy in a variety of fields such as diesel, automobile, motorcycle, industrial and construction machinery, and has developed and marketed core products such as oil pressure, viscosity stability, and resistance. Shear performance, abrasion resistance and other user-focused core issues are excellent and have received wide acclaim from consumers. According to third-party research data, Shell's unified customer satisfaction has continued to rise in recent years, and it has successfully moved toward the goal of “becoming the preferred Chinese lubricant brand for target customers”.

In the recent two sessions, Premier Li Keqiang put forward requirements for enterprises to "guarantee quality and emphasize integrity." As a leading brand in China's lubricants industry, Shell Lubricant has a deep understanding of the importance of this “character”. Under the constant practice of “close to the customer” core values, Shell has established a well-established product line with the attitude of “On the Road”, and has gained the deep trust of customers and established it with “honesty”. The ties between the brand and the user are the most closely linked, allowing the value of the company and its products to be maximized.

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